MEDICA 2016 : A powerful incentive for the international medical technology business

MEDICA 2016 peaked again this year in what was a great event for the medical technology industry. In the trade fair halls, all of which were fully booked, the atmosphere was definitely positive and for the first time ever, there were more than 5,000 exhibitors from around 70 countries, who provided tailored solutions for outpatient and inpatient care. From current trends to spectacular innovations right up to solutions which will shape the future – the portfolio of the biggest medical trade fair in the world was unique, and this market of possibilities, which is constantly changing, was a place for a highly qualified audience from all over the world to come together: More than 80 percent of the 127,800 visiting trade experts had significant decision-making authority.
In terms of innovations, the current market is characterized by a special dynamic resulting from the unstoppable digitalization of healthcare and implicating all sectors, both outpatient and clinical, as well as physicians and patients.

A top-class supporting programme, consisting of conferences, meetings and forums, provided a thematic and target group appropriate immersion of highly specialized contents. For this reason, MEDICA distinguished itself again as a strongly frequented platform for the transfer of knowledge and further education.