A price to pay for health

In an era of austerity, which many believe will continue long into the future, the cost of healthcare is a serious concern for national governments, healthcare providers, industry and the general public.  Not only that, but the demand for healthcare will also increase in the coming decades, due to growing health needs, demographic changes and expectations. Fortunately, technological advances are continuously being made.

If we are to believe the statistics, life expectancy in Europe1 is on the rise: